Positioned as the rebellious younger sibling of The Standard, The StandardX brand continues its expansion with the debut of The StandardX, Bangkok Phra Arthit…
Following the inaugural launch of The StandardX brand in Melbourne’s Fitzroy neighbourhood earlier this year, this second outpost embraces Bangkok’s incredible art scene with a rotating art gallery set amongst its 62 guestrooms, and two vibrant culinary concepts.
Image credit: The StandardX
At its core, The StandardX defies convention while embodying the adventure of travel with distinctive style. Offering a more raw, minimal experience, the brand offers intentionally minimalist rooms, cultural programming and intuitive hospitality. Guests are not cocooned from the local environment; instead, they are given the keys to discover its hidden gems. Deliberately placed in culturally rich, but often unexpected locations within major global cities, guests are immersed into the local art, fashion, and music scenes.
Image credit: The Standard X
The StandardX, Bangkok is nestled in Bangkok’s old town on the banks of the Chao Phraya River nearby Silapakorn University, the city’s most prominent arts institution. Surrounded by a creative enclave brimming with cafés, bars, restaurants, and a lively music scene, the hotel immerses its guests into this artistic environment. It is also home to 10 10 Art Gallery that showcases both visiting and permanent collections by local artists with international recognition, launching with Gongkan and MRKREME.
Both artists were commissioned to decorate the streetside and riverfront façades with their signature, eye-catching artwork. The property will also introduce an artist-in-residence program, serving as an incubator for emerging talent accompanied by workshops, events, and panels that will create a creative exchange with guests and locals.
Image credit: The StandardX
The property was designed as a collaboration between The StandardX’s in-house team and Studio Freehand with Porntip ‘Mook’ Attakanwong of ATT19. The guestrooms range from 30 to 46 square meters across four categories, from the intimate Cozy King and Cozy Twin to King on the River and the spacious King of Kings. Each room blends the raw, gritty spirit of Bangkok with the modern comforts a discerning traveller expects.
Image credit: The StandardX
Similar to its Melbourne counterpart, The StandardX, Bangkok will offer its standout dining concepts: BANG, an all-day Thai restaurant located on the ground floor, where local ingredients bring a bold perspective to beloved traditional Thai dishes. Adjacent to BANG is The Box, a retail concept store that offers a selection of curated and crafted everyday essentials, snacks, beverages, and local goods.
Perched on the sixth floor, The Roof is inspired by the robust flavours of Mexico enjoyed next to a cosy pool with views of the Chao Phraya.
Image credit: The StandardX
In line with brand’s commitment to sustainability and supporting local communities, The StandardX has collaborated with growers in Pua District, Nan Province to cultivate exceptional coffee varieties served throughout the hotel. This collaboration not only delivers exceptional quality but also creates jobs and provides stable income for the next generation in Pua District, Nan Province.
Main image credit: The StandardX
