Strong Start to the Year for Motel One

    150 150 Daniel Fountain
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    Motel One, the budget design hotel chain, is showing no signs of slowing down with the announcement of their 2015 Q1 figures highlighting its impressive growth in the European Hospitality market. With new openings, an 11% increase in operating profit and accolades for employee happiness, the start of 2015 has been very positive for Motel One.Key highlights for Q1 2015;
    • Winner of FOCUS Magazine “Best Employer” award
    • New Motel One openings in London, Prague and Magdeburg, adding 582 to the hotel portfolio
    • Sale of 9 first generation hotels
    • 16% increase in overall capacity, reaching 12,664 rooms
    • Revenue rises by 26% to 64 million Euros
    • EBITDA rises to 16 million Euros
    • Equity rises above 300 million Euros

    2015 is gearing up to be yet another great year for Motel One with further expansions into the important UK hospitality market with the opening of Motel One Manchester-Piccadilly. The sale of 9 first generation hotels in peripheral locations represents the continuing investment in the Motel One brand, which has developed to focus on stylish city centre locations.

    Aside from the financial figures, Motel One has added a new title to its growing list of awards by winning the “Best Employer” award within the SME category “Catering, Accommodation, Entertainment, Fitness and Tourism”. A poll taken by 70,000 German employees voting on development opportunities, salaries, the working environment and working hours recognised Motel One for its development and investment in all employees.

    The Future for Motel One;
    Aiming to increase their international presence means a further 20 hotels (6,531 rooms) are in the pipeline across Europe with the UK remaining a key market for investment. Eagerly awaited openings in Manchester, Amsterdam and Vienna before the end of 2015 are followed by exciting planned market launches in Spain and Switzerland.


    Daniel Fountain / 04.07.2015

    Editor, Hotel Designs


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