Hotel Park Ave, formerly the Mondrian Hotel, was acquired by Lore Group as 2024 drew to a close – we step inside for a closer look at its phased refurbishment and the recently unveiled lobby design details…

Situated on the corner of Park Avenue South and East 30th Street, Hotel Park Ave marks Lore Group’s seventh hotel property sitting alongside Pulitzer Amsterdam, Sea Containers London and Riggs Washington, D.C.
Lore Group CEO, David Taylor commented: “Expanding into New York City felt like the natural next step for Lore Group. It’s a city that we all know and love, as well as one we have long drawn inspiration from. Much like London, New York City is a metropolitan hub of culture and creativity, as well as both business and leisure travellers, offering an exciting opportunity for us to bring a fresh perspective to the hospitality scene. We’re thrilled to be a new part of this city and look forward to contributing to the energy that makes New York City unlike anywhere else in the world.”

Image credit: James McDonald
Hotel Park Ave is now open having embarked on its refurbishment with a refresh to all guest rooms completed. Lore Group Creative Director, Jacu Strauss has unveiled the new lobby, while nine spacious suites, including the ‘Nomad Penthouse’, are slated for May, all offering a sense of Manhattan loft living with enviable city views.
All renovations are taking place in stages with minimal disruption to guests. The hotel will remain open throughout. Located on an avenue steeped in history, Hotel Park Ave offers a calm retreat in the heart of New York City’s vibrant NoMad neighbourhood. The property houses two private event spaces: an intimate study and a neighbouring, expansive 15th floor terrace. New dining concepts across the hotel’s rooftop terrace bar and ground-level restaurant will be announced.
“We’re busy developing a new creative identity for Hotel Park Ave which will unveil in the Spring. As always, the design has been inspired by the building, its history and the NoMad neighborhood. Every touch point through the new suites will tell a story, with beautiful details creating emotional connections balanced by the requirements of operating and delivering modern luxury experiences.”, said Strauss.
Under its new identity, Hotel Park Ave has welcomed Alison Pecci as General Manager, who brings a wealth of local market and management experience, following previous roles at MADE hotels, Royalton Park Avenue, and Gansevoort Hotel Group. Alison is known for her ability to deliver market leading strategies by building strong relationships, and leading teams to achieve exceptional results.

Image credit: James McDonald
Who is Lore Group?
Lore Group is an international hospitality company that designs, transforms, manages, and operates hotel and food and beverage concepts in notable cities across Europe and the United States. From its offices in London and New York City, Lore Group delivers approachable and inspired spaces to guests from around the world. The group’s properties – including award-winning Pulitzer Amsterdam, Sea Containers London, Riggs Washington DC, and Lyle
Washington DC – are widely celebrated for their thoughtful design and interesting use of space.
Main image credit: James McDonald