Ennismore, together with The Platinum Group, a leading conglomerate in Thailand’s wholesale fashion shopping mall management and hospitality industry, have announced the signing of Mama Shelter Bangkok Platinum – here’s what we know…
In the heart of Bangkok, Mama Shelter will open its doors in Thailand for the first time in 2029, bringing its signature exuberant joie de vivre to the capital.
From the ornate temples and endless array of night markets to the tuk-tuks and motorbikes whizzing by and the smells of street food, Bangkok is a feast for the senses. Mama Shelter will celebrate this vibrancy in her new home, a city known for its exhilarating urban energy. Graffitied ceilings and carpets highlight motifs that draw on the city’s eccentricities throughout the hotel. Never one to shy away from fun, singular ornaments decorate the spaces, and in Mama’s 578 guestrooms across 47 floors, cartoon masks used as lampshades remind guests not to take things too seriously.
Image caption: Mama Shelter Cape Town, slated for 2026 | Image credit: Ennismore
A place to gather, the beating heart of this urban refuge will be its food and beverage destinations. On the Podium Floor, guests will find homemade classics and signature cocktails at the restaurant, a lively space to watch the game at the sports bar, an arcade space at Mama Play, and a place to enjoy the sun by the water at the pool bar and lounge. Every day is a social celebration, and guests can join the party with Mama’s brunch and regularly programmed Mama Nights with the best DJs and live music. For those looking for more intimate spaces to host a gathering, Mama has it covered with over 300 sqm of meeting spaces and 210 sqm of private dining space.
Part of the new mixed-use development, The Platinum Square, a 48-story building, will house a four-story shopping centre in addition to Mama Shelter Bangkok Platinum. The mall, designed under the core concept of the ‘Spectrum of Fashion’, will reflect the diversity of fashion and bring together the big-named brands and local fashion operators, as well as exquisite dining options, exclusive services, and much more. Getting around the city from The Platinum Square is a breeze with Siam and Chidlom BTS Skytrain Stations just a few minutes away on foot. Furthermore, the ongoing construction of the MRT Orange Line, expected to be completed by 2030, will further enhance the potential of The Platinum Square and Pratunam area, making it even more vibrant.
Image caption: Mama Shelter Singapore | Image credit: Ennismore
Further afield, Thailand’s vibrant capital has plenty to offer those keen for some history, or there for the food – the spectacular views of Wat Arun temple at sunrise are not-to-be missed, and you can find everything from quick bites at delicious street-food stands to Michelin-starred dining and countless options in between.
Cedric Gobilliard, Brand Chief Operating Officer for Mama Shelter at Ennismore, said, “Bangkok is a city of vibrant contrasts, deeply traditional yet forward-thinking. This vibrant city offers something new to experience at every turn, and the thrill of the unexpected excites us with the signing of Mama Shelter Bangkok Platinum. Mama Shelters are living places, offering something for everyone, and we can’t wait to bring Mama’s distinctive spirit to Thailand for the first time with Platinum Group.”
Mr. Surachai Chotjurangkool, Chairman of the Executive Committee of The Platinum Group, added, “The company is delighted to collaborate with the Mama Shelter brand from Ennismore to launch Mama Shelter Bangkok Platinum, the first of its kind in Southeast Asia. This exciting venture promises a vibrant and uniquely energetic travel and hospitality experience, embodying the distinct personality of Mama Shelter. Designed to serve both Thai residents and international travellers, the hotel is expected to open by 2029.”
Main image credit: Ennismore
