Marriott International has continued apace with its expansion around the globe with the announcement of its Residence Inn Marriott Al Jaddaf, a signing that marks a significant entry in the lead up to 2020 as it will be the hotel group’s first property from the Residence Inn brand portfolio in the UAE. Due to be completed in 2019, the Residence Inn by Marriott Al Jaddaf will be comprised of a total of 135 units.The signing of the property comes shortly after the recent GCC sales mission where Marriott International reaffirmed their plans to add a further 79 properties and 16,415 rooms within the region by 2020, an expansion which includes an increase of the UAE footprint to 25 properties.
The company’s amplified development plans have been defined in line with regional and global market trends. According to the Department of Tourism and Commerce Marketing (DTCM) a total of 13.2 million tourists visited Dubai in 2014, representing year-on-year growth of 8.2 percent and almost double the global average of 4.7 percent. In particular the extended market segment has seen a healthily increasing demand as occupancy hit record levels last year globally.
The Residence Inn by Marriott brand has almost 700 properties globally and prides itself in offering a contemporary residence with all the essential amenities as well as the elements of a modern home.
The brand is undergoing a substantial expansion in the Middle East and Africa in line with Marriott International’s regional development plans over the next five years, with a total of five signings already confirmed to date.
