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    Reevela

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    Reevela transforms hospitality venues into product showrooms and digital retail storefronts.

    Reevela revives the importance of physical experience in retail, by using non-traditional showroom environments in the form of hospitality venues, such as boutique hotels and restaurants. In Scandinavia alone 59 new hotels with more than 14,000 rooms are predicted between 2021 and 2024, primarily in the four- and five-star categories, which focus on designer interiors, meaning a continuous pipeline of new showrooms and product placement opportunities.

    Through the use of our advanced visual identification technology, Reevela gives hospitality guests the ability to explore and interact with their surroundings, empowering users to discover new interior design products, gain better awareness of local craftspeople and artists, try furniture in context before buying and bring home the hotel or restaurant look. The company does this by delivering accurate results in a marketplace platform with features such as; storytelling formats, one click buying and user profiles with save to later. The outcome for the venue is an enhanced customer experience, new ancillary revenue streams and the introduction of unique post stay marketing ,opportunities to extend the customer lifetime value.

    Reevela focuses on promoting local craftspeople, designers and artists to give breakthroughs and to support local economies. It aims to direct sales to either suppliers in the local vicinity of a venue, or to suppliers located where the consumer is based. The company is a member of 1% for the Planet, where it donate one per cent of our profits to global and local environmental causes.

    Reevela takes advantage of the emotional and aspirational bonds that are created when consumers have time to interact with a design product, so the user traffic we create for our hospitality venue partners means less returns for design brands, producers and products that have a longer lifespan which is positive for a sustainable future.

    Its product can be delivered both Reevela-branded or white-labelled, giving it significant flexibility and ability to be universally adopted.

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    Hamish Kilburn

    All stories by: Hamish Kilburn