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DESIGN POD: Pallavi Dean standing, looking at the camera, taking off a VR headset

Episode 30: Design in the metaverse (Pallavi Dean)

1024 640 Hamish Kilburn
Episode 30: Design in the metaverse (Pallavi Dean)

In episode 30 of DESIGN POD, the design podcast for all architecture and design enthusiasts, editor Hamish Kilburn speaks to Pallavi Dean, Founder of Roar, about interior design and hospitality in the metaverse…

DESIGN POD: Pallavi Dean standing, looking at the camera, taking off a VR headset

The metaverse will not replace the human-centric nature of physical hospitality and design. This is the overarching message from episode 30 of DESIGN POD. The design and architecture podcast, sponsored by Geberit and fuelled by progressive conversations, entered uncharted territory when it welcomed Dubai-based interior designer Pallavi Dean as a special guest to explore design’s role in the metaverse.

Dean, who when this episode was recorded had purchased four plots in the metaverse, is among a cluster of designers who are exploring how a connected virtual universe can allow brands to explore new facets of their personalities in a safe space where there is no such thing as coordinates, timezones or gravity for that matter.

Listen to the full episode here:

The special episode of DESIGN POD touches on what designers should consider when purchasing and designing property in the metaverse, from crypto wallets to accepting virtual commodities. Beyond the practical elements of entering this new chapter where technology and hospitality collide, the episode also futuregazes towards the idea of guidelines and rules – like building regulations, for example – reflected in virtual worlds.

Throwing it back to concepts we have come to understand, the episode also explores how the theory of the ‘democratisation of everything’ – first discussed with technology expert Jason Bradbury on an early episode of DESIGN POD that, in simple terms, suggests that social media and technology is allowing everyone to have a platform – will evolve outside the world we recognise today.

Taking the VR headset off for a minute, Kilburn and Dean also discuss how Roar has evolved since 2013, discussing some of the milestone projects the interior designer has undertaken in the real world, and why Architectural Digest described it as, ‘one of the hottest boutique design companies in the UAE’.

> Since you’re here, why not read about the panel discussion on the metaverse from HIX 2022?

Main image credit: DESIGN POD

Fun fact: I’m usually the person friends rely on to organise trips, schedules, and group plans.

Workhighlights: Successfully coordinating events from planning through to delivery and seeing everything come together on the day.

Fun fact: I’m a keen cyclist and will happily bore people with copious amounts of cycling chat. My top cycling experience (so far) would have to be riding in the spectacular mountains of Crete.

Work highlights: Charles joined Forum Events in 2022. With a background in publishing, editorial media and events, Charles brings a wealth of experience to his role as Senior Production Manager. Having being involved with SPACE from the outset, he is excited to see the brand grow and develop.

Fun fact: People tell Sienna she gives off Bridget Jones vibes, and she loves to bake, always making sure there are shortbreads floating around the office

Work highlights: Sienna joined Forum Events & Media Group while studying Communications and Media, starting in the sales team where she managed and helped launch the first the PA Life Leading Venues of London SHOWCASE, where she built relationships with luxury venues across the capital. Drawn to the stories behind these spaces, she naturally transitioned into the editorial team, creating social media and editorial content. Upon graduating in June 2026, she is excited to be joining as Assistant Editor for Hotel Designs and SPACE.

Fun fact: When not working, Jess can usually be found tending to her kitchen garden in the Sussex countryside or foraging for herbs in the nearby woods. A keen grower, she recently studied a RHS Level 2 Diploma in the Principles of Horticulture during her spare time.

Work highlights: Jess joined SPACE magazine in 2022 and has since progressed from Assistant Editor to Editor. During this time, she has worked across many aspects of the publication – from shaping editorial strategy and overseeing operations to contributing to art direction and representing the brand on stage at industry events including Surface Design Show and WOW!house.

Alongside her role at SPACE, Jess has built a creative career spanning the arts, culture, design and travel sectors. Prior to joining the magazine, she spent more than a decade in the commercial art industry, in artist liaison, gallery management, and curating collections for the hospitality sector across hotels and cruise ships. During this time, she also worked on freelance projects as a writer, photographer, and creative content producer.
 
Jess studied photojournalism at London College of Communication and the Danish School of Media and Journalism and holds a first-class BA (Hons) in Culture, Criticism and Curation from Central Saint Martins.

Fun fact: Katy has spent years perfecting all kinds of accents and loves a good impersonation!

Work highlights: Katy has been with Hotel Designs since the beginning, way back in 2015 when Forum Events & Media Group acquired the brand.

During this time, she has fostered many meaningful relationships with clients from across the hospitality spectrum, as well as playing a pivotal role in the launch of The Brit List Awards, Hotel Designs MEET UPs, client-led roundtables and panel talks, brand and website redesigns, HD Wellness Sets, DESIGN POD podcast, Hotel Designs LIVE panel talk series, Accessible Design Talks and more. Katy is always on the lookout for the next opportunity to help grow the Hotel Designs brand even further.
 
Most recently Katy has stepped in to the role of Publisher at SPACE magazine, the printed bi-monthly publication focused on hotel design, architecture, and development.

Together these platforms offer a comprehensive 360-degree service encompassing digital media, print publishing, and live events – providing unparalleled value to advertisers, partners, and readers alike.