Amsterdam Hotel unveils collaboration with the Van Gogh Museum

816 350 Toby Cruse
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The Conservatorium reveals its Van Gogh Suites in collaboration with the national museum.

Marking a first for the city of Amsterdam, the new artistic project will bring Van Gogh’s iconic works to a series of suites, as well as enable guaranteed access to the exhibition.

Exceptional loans from museums and private collections from all over the world will be brought to Amsterdam and exhibited at Van Gogh & Japan, including Self-Portrait with Bandaged Ear, 1889 (The Courtauld Gallery, London), a fragile work that has not left the UK since 1955 and has not been in The Netherlands since 1930.

This is the first time that an exhibition that highlights Van Gogh’s admiration for Japanese art has been organised on such a scale, and guests can make a night of it in one of the Van Gogh Suites with Conservatorium’s package.

The Van Gogh Museum has worked with the hotel to design a unique experience that represents Van Gogh’s work in unconventional ways, enabling guests to decorate the walls of their rooms with their choice of his iconic works, including Almost BlossomFlowering Plum OrchardSelf-Portrait With Grey Felt Hat or Courtesan.

The Suites also feature specially designed items such as pillows, teacups and teapots that were inspired by these works and are available for purchase at the Van Gogh Museum shop next-door. Encouraging creativity, each room will feature its own aquarelle set and guestbook, the first page of which will include a painting by hotel General Manager and accomplished artist Roy Tomassen.

Located in the heart of Amsterdam’s Museum Square District, Conservatorium is the perfect base to explore the “Van Gogh x Japan” exhibition, especially as the hotel offers complimentary direct access tickets to the exhibition when staying in one of the Van Gogh Suites. The Van Gogh Suites will be available for the duration of the exhibition, from 23 March until 24 June 2018.

Guests can continue the experience in the Brasserie as Executive Chef Schilo van Coevorden has created a “Van Gogh x Japan” exhibition inspired Afternoon Tea.

Amsterdam is recognised amongst art aficionados as being one of the most exciting cities for art and design. Since opening in 2011, Conservatorium has been regarded as a living canvas for Dutch designers and artists with its guest rooms, hallways and restaurants showcasing home-grown talent.

Art and design pervades every aspect of the hotel – with interiors by Piero Lissoni, and featuring regular art exhibitions with local artists including the Artist in Residence programme – Conservatorium continues to hold a central place in the capital’s art and design scene.

Available from 23 March until 24 June, The Van Gogh Suite package starts at €920 (£805) per night, and includes:

  • One-night stay in the Van Gogh Suite (Junior Suite level)
  • Breakfast for two guests
  • “Van Gogh & Japan” inspired Afternoon Tea in the Brasserie for two guests
  • Direct and complimentary access to the ‘Van Gogh & Japan’ exhibition for two guests
  • Welcome letter from Willem Van Gogh, nephew of Vincent Van Gogh and founder of the Van Gogh Museum

Toby Cruse / 19.03.2018

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