Richard Allan London and the power of art-ful design

Beyond decoration, art can transform a hotel into a destination. Richard Allan London’s print collections and personal curation services prove that when art matters, design resonates…

Pink and black graphic Richard Allan London silk scarf framed in black

In today’s hospitality landscape, a hotel is no longer simply a place to sleep; it has become an integral part of the travel journey itself. Guests are seeking experiences that are distinctive, authentic and memorable – and this is precisely where art makes a defining impact.

Black and white graphic silk scarf by Richard Allan London in guilded gold frame

Image credit: Roly Roques-O’Neil

By introducing a Richard Allan London print collection into an interior scheme, designers can anchor a sense of individuality and atmosphere within a space. More than decoration, these works carry with them heritage and narrative, transporting guests (and the hotel’s design) beyond surface-level beauty into deeper layers of creativity and storytelling.

The Richard Allan artwork prints originate from the archive of Richard Allan Scarves Ltd, spanning the years 1962-1982 – a period marked by bold experimentation and a hunger for freedom of expression. The result is a body of work that remains as relevant as it is striking: exciting, beautiful, unique and engaging.

Today, Richard’s daughter, Cate Allan, curates and collaborates with architects and designers, selecting pieces from the extensive archive to complement a wide range of interiors. Whether the brief calls for bold, dynamic statements, refined classics, or soft natural forms, the impact is transformative.

With an individually curated collection of Richard Allan London prints, a cohesive flow is accomplished from room to room and floor to floor. Each artwork interacts with its surroundings – conversing with architecture, harmonising with palettes or creating striking counterpoints – ensuring that a print is never just ornament, but a conversation, a memory, a marker of identity.

Produced in England using Giclée printing with archival inks and papers, the finish of each piece is vivid and enduring. The studio is adept at working across scales – from boutique installations to large projects – offering flexibility in size and colour to suit the design vision. Framing is considered an extension of the creative process, with options sourced to align seamlessly with both the individual brief and the overall interior narrative.

Black and white graphic silk scarf by Richard Allan London in guilded gold frame

Image credit: Roly Roques-O’Neil

In hospitality, Richard Allan artwork prints go beyond embellishment: they soften the anonymity of travel and imbue spaces with warmth, character and cultural depth. They slow the pace, invite reflection, and create environments that resonate long after a guest has departed. For hoteliers, this translates not only into ambience but into brand distinction – an opportunity to engage guests on a deeper level and to define a property’s identity within an increasingly competitive landscape.

Richard Allan London prints are not accessories to design – they are signatures. They ensure that a space doesn’t just look beautiful, but that it breathes, converses and captivates.

Richard Allan London is one of our Recommended Suppliers and regularly features in our Supplier News section of the website. If you are interested in becoming one of our Recommended Suppliers, please email Katy Phillips.

Main image credit: Roly Roques-O’Neil