Crosswater – innovating hotel bathroom design

Increasingly, hotel bathrooms play a crucial role in shaping a guest’s overall stay, providing both functionality and indulgence through thoughtful, clever design – Crosswater talks us through several exciting trends in bathroom design that not only elevate the guest experience, but also align with sustainability and operational efficiency…

green tiled bathroom by Crosswater

As the hospitality industry continues to evolve, hotels recognise the importance of creating unique, luxurious guest experiences that goes beyond standard room amenities. One key way to achieve this is through the hotel bathroom.

green tiled bathroom with biophilic elements

Image credit: Crosswater

Wellness-inspired bathrooms have shown themselves to be more than a mere trend. Guests are increasingly seeking these experiences when they travel, and the hotel bathroom is the perfect place to deliver them—with spa-like features such as rainfall showers, extra-large shower enclosures, and freestanding bathtubs with ergonomic designs.

Additionally, the trend toward biophilic design is growing, with bathrooms featuring natural materials such as stone, wood and greenery to create a calming, nature-inspired atmosphere. These elements not only enhance aesthetics but also help guests relax and rejuvenate.

contrasting tiled patterns in bathroom and shower

Image credit: Crosswater

As accessibility becomes a key focus in hospitality design, hotel bathrooms are being reimagined to accommodate all guests, regardless of their physical abilities. Modern bathroom innovations include sleek grab bars and easy-access showers. New Crosswater grab bars are available in signature finishes – Brushed Brass, Chrome, Brushed Stainless Steel, Matt Black, Brushed Bronze, and Slate. By matching wider brassware, the grab bars seamlessly blend into the overall design without compromising aesthetics. By integrating inclusive design elements, hotels are not only adhering to regulatory requirements but are also ensuring that every guest enjoys a luxurious and comfortable stay.

pink tiled Crosswater bathroom with grey floor and seat

Image credit: Crosswater

With sustainability becoming a priority for both guests and hotels, innovative bathroom designs are focusing on water and energy conservation without sacrificing luxury. Hotels are also opting for sustainable materials. One of Crosswater’s most recent launches is the Tambour vanity unit, featuring worktops made from recycled materials that repurpose marble offcuts and disused marble, giving the material new life.

Crosswater offers a range of products designed with both aesthetics and practicality in mind. From advanced ceramic finishes to water-resistant cabinetry, its products and design solutions are built to withstand the high demands of hotel environments, while still delivering on the promise of elegance and luxury.

Hotel bathrooms are no longer just functional spaces – they are a critical part of the guest experience. The push toward wellness integration, sustainability, inclusivity, and durability is driving innovation in ways that continue to redefine hospitality design.

Crosswater is one of our Recommended Suppliers and regularly features in our Supplier News section of the website. If you are interested in becoming one of our Recommended Suppliers, please email Katy Phillips.

Main image credit: Crosswater