Marriott International Kicks Off 2014 With Two New Dubai Properties

    150 150 Daniel Fountain
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    Marriott International has announced the opening of two new properties in Dubai to kick start the expansion of its ever growing pipeline across the Middle East and Africa. The two properties carry the company’s signature brand, Marriott Hotels, as well as its upscale serviced apartments brand, Marriott Executive Apartments, which are situated in close proximity to Dubai’s MEA Al Jaddaf 1 Bedroom Living and KitchenRoyal residence, Zabeel Palace, and offer beautiful scenic views of the city landscape of Sheikh Zayed Road, Business Bay and the world’s tallest building, Burj Khalifa. Conveniently, the Dubai Marriott Hotel Al Jaddaf and Marriott Executive Apartments Dubai Al Jaddaf are a mere 10 minutes from each of these locations as well as Dubai International Airport, Dubai Mall and the Gold Souk.The Dubai Marriott Hotel Al Jaddaf is the first Middle East and Africa property to open as per the new brand transformation that Marriott Hotels has been going through globally since last year. This includes not only a new logo which keeps the iconic “M,” while modernizing its overall appeal, but also an ongoing innovation throughout its hotels around the world, with re-designed lobbies and public spaces known as ‘Greatrooms’ and introducing a mobile check-in application, all of which are rapidly being deployed for the next generation of travelers who blend work and play, demand style and substance, and require technology, and feature in the new Dubai Marriott Hotel Al Jaddaf. Marriott Hotels has also launched a multi-year campaign called ‘Travel Brilliantly’ (www.travelbrilliantly.com); all done in a bold move to amplify the brand’s dedication to the future of travel.

    The Marriott Hotels brand currently has 16 hotels in seven countries across the Middle East and Africa, with over 5000 rooms. By 2017, there will be a further twelve properties across the region, raising the room count by nearly 3000 rooms.

    The Dubai Marriott Hotel Al Jaddaf has 352 rooms across eight floors with 192 Deluxe King and 107 Deluxe Double rooms, including 39 Executive Suites, two Zabeel Suites and an exceptional Presidential Suite. Each space is designed for functionality and leisure with state-of-the-art technology, wired and wireless Internet and spacious amenities. The hotel also offers 14 elegant, meeting rooms as well as the magnificent Zabeel ballroom, which can accommodate up to a maximum of 540 persons.

    The property boasts seven distinct restaurants, lounges and bars. Offering cuisines from around the world including Asian, European, Middle Eastern and a new American/Scottish concept, the hotel caters to the most discerning connoisseur and to guests looking for a relaxed meal.

    Marriott Executive Apartments Dubai Al Jaddaf is the brand’s sixth property in the region; with a further six set to open across the Middle East and Africa by 2017. Introduced in 1997 to the Marriott International portfolio, Marriott Executive Apartments is the company’s only corporate apartment brand designed to provide upscale residential living. Personalized service and the assurance of a Marriott experience allow guests to achieve what they need to in an environment that has all of the comforts of home. Marriott Executive Apartments Dubai Al Jaddaf has 128 fully furnished apartments including one, two and three bedrooms providing the space, ambience and privacy of a home away from home.

    Daniel Fountain / 03.02.2014

    Editor, Hotel Designs

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