Majorca’s tourism industry has been going through a bit of a renaissance in recent years, with a shift in focus away from the European market to attracting ‘five-star’ visitors from China and the Middle East with five-star propeties.
Iberostar Hotels & Resorts is looking to capitalise on this trend by establishing its presence on the Spanish island with a new hotel scheduled for opening in May next year.
Currently under construction, the Grand Hotel Portals Nous will be situated on the Portals Nous cove, just a short distance from Puerto Portals, and will have 63 rooms designed and furnished to five star hotel standards. The building design is the work of leading Dutch designer Marcel Wanders, who is internationally renowned for his architecture and interior design projects.
The hotel will feature all the exclusive services and facilities that characterise The Grand Collection, Iberostar Hotels & Resorts’ premium category.
Grand Hotel Portals Nous will also be an example of sustainability and energy efficiency with an innovative curtain wall system, which will allow automated temperature control in the communal areas. In addition, guests will be able to enjoy a ‘biospa’, complete with a Turkish bath and sauna, and a sustainable luxury wellness centre designed in accordance with sustainable criteria.
The new hotel will bring the chain’s number of The Grand Collection hotels around the world to ten, and will be the first on the island of Majorca. Aurelio Vázquez, Iberostars’s CEO for Europe, Middle East and Africa, added: “We are extremely satisfied with this new project that will enable us to offer the exclusivity of the ‘Grand Collection’ product for the first time ever in Majorca, a key destination in the company’s commercial strategy”.
